Try to think through explicitly some of the FX you'd like to include in your vid, and spend some time experimenting with any footage to apply the ideas (so long as you give some notice, you can also email JC with specific requests for help, but do try and have a go yourselves first).
There are many useful guides on YouTube, plus two helpbooks kept in F6.
Here's one good example (it uses the Pro, not Express, interface, but is broadly the same) with links on the YouTube page to many more:
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