Good example of how truly multimedia today's PR and marketing campaigns for music artists, or perhaps we should be blunter and say music BRANDS, are: Snoop Dogg is hyping his reggae release as Snoop Lion. Checkmout the Guardian piece on this and note all the social media and online tools visible there, then click through to the YouTube link which has a list of Snoop profiles/pages on a wide range of new media sites
No comments:
Post a Comment
Please ensure your comment is appropriate for publishing; all comments are vetted before publication