Music videos are so 80s/90s, right? They belong with the era when MTV screened wall-to-wall vids instead of 'reality' TV? Try telling that to the millions who bought Gangnam Style; were they really simply loving the music? 1.6bn (and still climbing) have viewed the video on YT, not to mention the many re-makes (school eg, eg2), viral ads + celeb link-ups (even political protest in Seoul) - and it doesn't matter how legit it is, this nightmare for daydream Beliebers is making a lot of money, even from the parodies + dislikes. All this for a simple dance track that wouldn't have sounded out of place in 1990 ... but had a fun vid. This meme itself was soon displaced by the Harlem Shake. Music vids even cause diseases it seems!
This blog explores every aspect of this most postmodern of media formats, including other print-based promo tools used by the industry, its fast-changing nature, + how fans/audiences create/interact. Posts are primarily written with Media students/educators in mind. Please acknowledge the blog author if using any resources from this blog - Mr Dave Burrowes

Thursday, 21 October 2010

A few vids worth looking at

First up, one from our very own Chris Lawrence...

This could be an interesting possibility for the A2, as an additional (not the main) production: mixing performance with film ( from your own) footage. Excellent bit of thinking outside the box there Chris!

Also thinking outside the box is Andy Rehfeldt; I've embedded his Abba as death metal remix below, but he also does this the other way round, eg Metallica as smooth jazz!

The copyright in his tracks would presumably be rather ambiguous, but you could nonetheless contact him and ask about using a track for a video (the board simply requires that you evidence your attempts to gain copyright clearance or permission).

Another postmodern take on the form now (with thanks to Mr Handley for bringing this to my attention!), a fine Father Ted pastiche of the lame Eurovision performance:

And finally for now, a practice vid from Latymer students, which may just be something you'll be doing very shortly after returning from the half-term hols!

Any thoughts/comments on any of these?

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