Deadlines/Brief

Music videos are so 80s/90s, right? They belong with the era when MTV screened wall-to-wall vids instead of 'reality' TV? Try telling that to the millions who bought Gangnam Style; were they really simply loving the music? 1.6bn (and still climbing) have viewed the video on YT, not to mention the many re-makes (school eg, eg2), viral ads + celeb link-ups (even political protest in Seoul) - and it doesn't matter how legit it is, this nightmare for daydream Beliebers is making a lot of money, even from the parodies + dislikes. All this for a simple dance track that wouldn't have sounded out of place in 1990 ... but had a fun vid. This meme itself was soon displaced by the Harlem Shake. Music vids even cause diseases it seems!
This blog explores every aspect of this most postmodern of media formats, including other print-based promo tools used by the industry, its fast-changing nature, + how fans/audiences create/interact. Posts are primarily written with Media students/educators in mind. Please acknowledge the blog author if using any resources from this blog - Mr Dave Burrowes

Showing posts with label Joe Strummer. Show all posts
Showing posts with label Joe Strummer. Show all posts

Tuesday, 13 November 2012

Pop is too posh: Billy Bragg

I've blogged on this theme before - research which shows an extraordinary narrowing of the social range reflected in the pop charts, which has gone from mainly state educated (80%) in the 1990s to dominated by a public school elite today. Billy Bragg took up this theme at the annual John Peel Lecture; if you've never heard of John Peel but are interested in exposure to a wide range of eclectic music, the late DJ is a legendary figure whose annual 'festive fifty' is still something you can find as downloadable torrents many years later.

Billy Bragg: 'education reforms risk stifling creativity'

The singer and left-wing activist used a lecture in memory of John Peel to criticise Michael Gove's plans to scrap GCSEs

guardian.co.uk,
Billy Bragg
Billy Bragg also turned his ire on 'culture-clogging shows' like Simon Cowell’s The X Factor and Britain’s Got Talent. Photograph: Andrew Stuart/Radio Festival/PR
Singer Billy Bragg has warned that the government's education reforms risk stifling creativity and leaving the pop charts the preserve of a well-off public school elite.
Bragg used a lecture in memory of broadcaster John Peel to criticise education secretary Michael Gove's plans to scrap GCSEs in favour of an English baccalaureate. He also turned his ire on "culture-clogging shows" like Simon Cowell's The X Factor on ITV1.
The singer and left-wing activist said the government's proposed new education system threatened to exclude creative subjects from the core qualifications expected of 16-year-olds.
"At a time of cuts to the education budget, the pressure on schools to dump subjects like music and drama in favour of those that offer high marks in performances tables will only grow," said Bragg.
He criticised the "insistence that knowledge is more important than creativity", adding: "As Albert Einstein said, imagination is more important than knowledge, for knowledge is limited while imagination embraces the whole world".
Bragg, delivering the second annual John Peel Lecture at the Radio Festival on Monday, said: "Under the English baccalaureate, with its reliance on a single end of course exam, the child with the creative imagination will always lose out to the child with the ability to recall knowledge learned by rote.
"And it's not just the creatively talented kids who will suffer. Evidence shows that pupils from low-income families who take part in arts activities at school are three times more likely to go on to higher education.