VISUALIZER VIDEOS another alternative format

Evie brought this format to my attention, another to consider alongside the lyric video, unpacking video, live video, and additional narrative or concept videos (eg Pixies' 2 Bagboy bids, U2's 3 for One!)

http://www.blabbermouth.net/news/watch-halestorms-official-visualizer-video-for-black-vultures/

Here's another format that could be great fun to adapt for evaluation Q's or earlier audience/genre conventions research: http://www.metalsucks.net/2018/07/02/reaction-video-alice-in-chains-so-far-under/

Multiple videos for 1 track: U2 One eg

You can find many articles on this example, eg The Inspiration Room.

I've mentioned this several times in past posts, but just realised I've never actually linked them...

Its fairly common for bands to reject a video, or simply to want to see an alternative version, perhaps to boost the chances of airtime.

For U2's global hit single One there were indeed three videos released!

DailyMotion blogger Vampira Maila Nurmi writes:

Three music videos were created for "One". The first, directed by Anton Corbijn, was filmed in Berlin and features the band members performing at Hansa Studios interspersed with footage of Trabants (an East German automobile they became fond of as a symbol for a changing Europe) and shots of them dressed in drag. Bono explained that the idea to crossdress "had been based on the idea that if U2 can't do this, we've got to do it!", and it was fostered by the group's experiences dressing in drag for the Carnival of Santa Cruz de Tenerife. However, the band pulled the video, fearing the single's status as an AIDS benefit would result in critics finding AIDS-related interpretations of the video. The Edge explained, "We didn't want to be involved in putting back the AIDS issue into the realm of sexuality... It wasn't worth the risk of people imagining we were saying something about the AIDS issue through the drag footage, which was totally not what we were trying to say."

Martin Gore drags up in Depeche Mode's Suffer Well

Use my playlist to explore the world of DMode vids!

DPAK sabotaged covers (Chris Brown, Paris Hilton etc)

Just as you could (and should) think up a simple single-take vid (as seen with Pixies, U2 and many more), you could also produce a 2nd d'pak outer cover, using the sabotage approach taken over covers for Chris Brown, Paris Hilton etc albums. This brief article outlines the history:

Chris Brown's albums sabotaged with protest stickers

Viral vids Audience remakes: White Stripes

I'll offer this as a simple example of a vid that's tailor-made (I've no idea if this was the intention; their vids do tend to feature kaleidoscope or psychedelic repeating patterns) to encourage or facilitate fan-made vids. A video that could be used to invite fans to submit their own version, for publishing via a band's site/YT channel/Instagram site etc:

Easy to replicate via cropped layering, and open to creative interpretation (other items/places/people appearing, not necessarily linked to the music or performance).
Remember, U2 released three videos for One; even the world's biggest bands have used secondary vids to maximize the promotional impact of vid releases and to suggest that they've not lost sight of their humbler roots.

For other examples/inspiration, take a look at this previous post.

I'd really welcome any suggestions of other examples you come across.

Single take videos

LINKED POSTS: http://musividz.blogspot.com/2010/11/artist1-pixies.html 

http://musividz.blogspot.com/2011/06/greatest-single-take-video-ever.html http://musividz.blogspot.com/2012/02/one-shot-vids.html Streets anti-vid 

I mentioned this today, and George asked about the example I gave. You can find it in this post: http://musividz.blogspot.com/2011/06/greatest-single-take-video-ever.html

As I mention in this, and the 'streets anti-vid' post, when you're in groups you should think of some fun 'alternate' video/s you can do for your track, real lo-fi fan-vid style. This idea has been used by bands as big as U2 (with the 3 vids for 'One'!)

I'll trust GeorgeG will mention this post in the next lesson...

RobS helpfully came up with another eg, Coldplay's Yellow (11.2m views at time of writing!)

Streets anti-vid

LINKED POSTS: http://musividz.blogspot.com/2010/11/artist1-pixies.html 

http://musividz.blogspot.com/2011/06/greatest-single-take-video-ever.html http://musividz.blogspot.com/2012/02/one-shot-vids.html

 

What I mean by anti-vid (NOT a technical term!) is a vid that rejects the noisy stylings of the vid format, full of fast-paced edits/SFX; Kyle picked this one, and found the following quote from Mike Skinner on it:

"During a great period of intense mixing we decided that it might be nice to shoot a video. This isn't the way the record industry works and so it was under the radar of the label and done totally for us by us on a shoe string. It was totally different from any other promo that I've made in that it was something real that we just filmed rather than trying to create something real looking using lots of people and lots of angles. I feel like it's more than a video in that sense. Aswell as looking quite odd without all the singing and quick cuts" (Source: http://www.youtube.com/watch?v=y2c6g6eG1mQ)

You couldn't really do something like this as coursework - how would you evidence your technical skills? - BUT I am considering the idea of each group producing at least one alternative vid, an increasingly common approach seen even with major artists such as U2 (One), and somewhat inspired by the protest vid The Pixies produced in annoyance at having to have a vid out to get on Top of the Pops. (I've blogged on these...)

You may even wish to shoot some footage for an alternative vid during the summer if inspiration strikes!