Deadlines/Brief

Music videos are so 80s/90s, right? They belong with the era when MTV screened wall-to-wall vids instead of 'reality' TV? Try telling that to the millions who bought Gangnam Style; were they really simply loving the music? 1.6bn (and still climbing) have viewed the video on YT, not to mention the many re-makes (school eg, eg2), viral ads + celeb link-ups (even political protest in Seoul) - and it doesn't matter how legit it is, this nightmare for daydream Beliebers is making a lot of money, even from the parodies + dislikes. All this for a simple dance track that wouldn't have sounded out of place in 1990 ... but had a fun vid. This meme itself was soon displaced by the Harlem Shake. Music vids even cause diseases it seems!
This blog explores every aspect of this most postmodern of media formats, including other print-based promo tools used by the industry, its fast-changing nature, + how fans/audiences create/interact. Posts are primarily written with Media students/educators in mind. Please acknowledge the blog author if using any resources from this blog - Mr Dave Burrowes

Showing posts with label software. Show all posts
Showing posts with label software. Show all posts

Sunday, 13 September 2015

SOFTWARE Editing with Pinnacle Studio aka Avid

Okay, so if you have the option you'd opt for Final Cut Pro X and editing on a Mac ...

If not, there are many options out there. Pinnacle Studio may not be as highly rated as Final Cut or Premiere, but it is a very powerful package, and in a different league to basic editors such as iMovie.

I've just started with it myself, and find it straightforward to use, but if you're new to video editing, or haven't moved beyond iMovie (or the even more basic Windows Movie Maker), it will take you a while to get used to it.

The best way to do that? Use it. Not to 'practice', but simply to edit video - practice film exercises, or vodcasts to better present your research. You could also spend time with it for non-Media or even non-school work. The more time you spend using it the more familiar it will become (and this will prepare you for other video editors; they may look different but there are common elements across most).

Pinnacle was bought up first by Avid then Corel; it is effectively the offspring of three big name software companies.

VIDEO CAN BE SLOW...
Video is best to get you started, but once you start looking for more specific guides and instructions do consider looking for text-based step-by-step guides too, which can be much quicker to use, and without the potentially annoying quirkiness of some of the presenters.

THE BEST THINGS IN LIFE AREN'T FREE?
Unlike Final Cut, I can't see any paid-for online courses (indeed, you can gain Apple certificates in Final Cut!) on the likes of Lynda.com for Pinnacle Studio. However, there is a 2013 guide book by Jeff Naylor, listed at £30 on Amazon UK. This offers a series of tutorials as well as a reference guide.
This might be a useful investment
FREE ONLINE TUTORIALS