Music videos are so 80s/90s, right? They belong with the era when MTV screened wall-to-wall vids instead of 'reality' TV? Try telling that to the millions who bought Gangnam Style; were they really simply loving the music? 1.6bn (and still climbing) have viewed the video on YT, not to mention the many re-makes (school eg, eg2), viral ads + celeb link-ups (even political protest in Seoul) - and it doesn't matter how legit it is, this nightmare for daydream Beliebers is making a lot of money, even from the parodies + dislikes. All this for a simple dance track that wouldn't have sounded out of place in 1990 ... but had a fun vid. This meme itself was soon displaced by the Harlem Shake. Music vids even cause diseases it seems!
This blog explores every aspect of this most postmodern of media formats, including other print-based promo tools used by the industry, its fast-changing nature, + how fans/audiences create/interact. Posts are primarily written with Media students/educators in mind. Please acknowledge the blog author if using any resources from this blog - Mr Dave Burrowes

Wednesday, 19 January 2011

Post titles + analyses

[cross-posting this from AS blog; for openings read vids...
also, many of you need to adjust the size of images/viuds you embed; you're covering up the archive etc, which will reduce marks for use of ict/level of care]

rem: keep these short enough to be fully visible in list of archive posts
+ make sure they describe whats in it: ANALYSIS OF JAWS for example is misleading: if you're analysing an opening, say so: ANALYSIS OF JAWS OPENING
if you're drafting the post: set it up, add post title, publish, edit and THEN add the word draft to title: that way the word 'draft' doesn't appear in the hyperlink for the post!
really, really push to use media lang + semiotic terms with these; consider representation too where you can, but critically: highlight what you'll take from this to use in your own (if nothing, state so!) at the top of the post
plus, as you go through them, compare with previous openings you've looked at, highlight similarities AND differences - doing this will arm you to take part in an informed discussion your group can film then edit as a slick vodcast (and nice prep for the Eval to boot)
finally: diegetic is NOT spelt with an A - easy, and common, mistake to make!

(btw, i calculate it took me just about 60secs to find, save and upload that jaws image - but it makes the blog look better, and isn't now something i might have to do repeatedly with this and other posts later to 'tart up' the blog...try to consistently do the same your good selves!)

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