look at it as an actual record co/music vid producer blog, not a student blog,
and write accordingly; ie add text gadget under blog
title where you say '[company name] is a music video production company launched in
late 2011 by [names] Our first commission is to create a new music video for [artist/track], and you can follow the story of [company name]'s first production right here, including
exclusive behind-the-scenes footage and occasional vodcasts!'
BRAND IT - create a company logo, no matter how simple, and use the template tool in the blog's settings to add this as a background to your blog
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