Deadlines/Brief

Music videos are so 80s/90s, right? They belong with the era when MTV screened wall-to-wall vids instead of 'reality' TV? Try telling that to the millions who bought Gangnam Style; were they really simply loving the music? 1.6bn (and still climbing) have viewed the video on YT, not to mention the many re-makes (school eg, eg2), viral ads + celeb link-ups (even political protest in Seoul) - and it doesn't matter how legit it is, this nightmare for daydream Beliebers is making a lot of money, even from the parodies + dislikes. All this for a simple dance track that wouldn't have sounded out of place in 1990 ... but had a fun vid. This meme itself was soon displaced by the Harlem Shake. Music vids even cause diseases it seems!
This blog explores every aspect of this most postmodern of media formats, including other print-based promo tools used by the industry, its fast-changing nature, + how fans/audiences create/interact. Posts are primarily written with Media students/educators in mind. Please acknowledge the blog author if using any resources from this blog - Mr Dave Burrowes

Friday, 2 December 2011

Final Cut FX

Try to think through explicitly some of the FX you'd like to include in your vid, and spend some time experimenting with any footage to apply the ideas (so long as you give some notice, you can also email JC with specific requests for help, but do try and have a go yourselves first).
There are many useful guides on YouTube, plus two helpbooks kept in F6.
Here's one good example (it uses the Pro, not Express, interface, but is broadly the same) with links on the YouTube page to many more:

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