Please note that the video referred to contains scenes intended to disturb and shock.
Gaga has built a fanbase on the back of her publicly supporting many abused outsiders, in this case not the sexual minorities celebrated in Born This Way but female students at US colleges.
The black and white video takes the form of a short film, complete with end titles (and Facebook, Twitter links), tracking the despair and recovery of three victims of abuse, partly reflecting Gaga's own experience aged 19.
I'm not a huge Gaga fan, being old enough to have seen Madonna do much of what her young fans see as novel in Gaga (a great Guardian article this week also looks at how directly Grace Jones has been ripped off by many major pop stars, not just Gaga), but can't see this as anything but a brave move.
An example of Grace Jones' uncredited 'inspiration' |
The track is typically overblown (a matter of taste), and I note the 2k YouTube dislikes alongside the 96k likes at the time of writing; this isn't exactly cosy branding.
Judge for yourself here.
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