A truly angry article, packed with useful detail on the monopolised music industry and how the biggest player, Universal, used its vast resources to seal influential critic awards.
A sample quote:
Add in similar costs for a TV and radio plugger, to get the music aired in public and make voters feel that said act really is the kind of label priority worth voting for, and the same again for an online marketing team to make things appear “viral” and “organic”, and you will be lucky to get much change out of £100,000. Labels say that the cost of developing and launching a new mainstream pop act today can be anywhere between £500,000 and £1m. With winning the tastemaker polls seen as the blue chip moment in a launch campaign, it’s clear why an increasing number of chips from a decreasing number of bettors are being stacked on the side of the BBC’s roulette wheel.
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