This strikes me as intriguing but wretchedly deplorable, a harbinger of cultural implosion. All the world's a (nearly) 6 inch screen Shakespeare famously quoth.
Such gibberish might fit well on Poppy's channel, home of vapid vids and now smatterings of music. Millions watch her wordlessly eat candyfloss, repeat a 2 word mantra. Can't wait for her scratching an armpit video, that ought to rake up a few million sugar glazed eyeballs.
Spittle-flecked horror, oppobrium for this virtue vacuum, is an instinctive response - but ... then there's the claim this is a meta, pomo, deconstructionist take on online culture. It's hipster to be squared.
Poppy is a very slim Caucasian blonde female. So was Buffy, but she had a great script.
No, I'll stick with Poppycock, but still suggest this is an interesting case study of a carefully constructed YouTube identity/brand being slowly spun out into pop, rather than using YouTube to boost an artist's brand and fanbase.
A decade ago it was the likes of Lily Allen brought to the fore by viral take-up of her MySpace warblings. Heartwarming story, aside from the expensive Sony campaign that actually underpinned it.
Poppy and her svengali sidekick director dude may be smart cookies, but sugary temptation offers empty calories. Calling the fans Poppy Seeds - smart touch; maybe Gaga is a more apt comparison, the pop queen of cyberspace connection is perhaps going to be looked on as the step before such Tubers established the next multi-platform media marketing miasma.
Poppy is a disturbing internet meme seen by millions. Can she become a pop sensation? https://www.theguardian.com/technology/2017/dec/11/poppy-youtube-meme-pop-sensation-titanic-sinclair-moriah-pereira?CMP=Share_AndroidApp_Blogger
No comments:
Post a Comment