Deadlines/Brief

Music videos are so 80s/90s, right? They belong with the era when MTV screened wall-to-wall vids instead of 'reality' TV? Try telling that to the millions who bought Gangnam Style; were they really simply loving the music? 1.6bn (and still climbing) have viewed the video on YT, not to mention the many re-makes (school eg, eg2), viral ads + celeb link-ups (even political protest in Seoul) - and it doesn't matter how legit it is, this nightmare for daydream Beliebers is making a lot of money, even from the parodies + dislikes. All this for a simple dance track that wouldn't have sounded out of place in 1990 ... but had a fun vid. This meme itself was soon displaced by the Harlem Shake. Music vids even cause diseases it seems!
This blog explores every aspect of this most postmodern of media formats, including other print-based promo tools used by the industry, its fast-changing nature, + how fans/audiences create/interact. Posts are primarily written with Media students/educators in mind. Please acknowledge the blog author if using any resources from this blog - Mr Dave Burrowes

Sunday, 8 April 2012

Posts on AUD/FEEDBACK (Q3)

I've mostly skipped out posts on digipak/mag ad, which are listed in a separate post
ONLY INCLUDES POSTS UP TO THE START OF FEB 2012

http://musividz.blogspot.com/2012/02/new-media-band-blogs.html - Using blogs to reach fans
http://musividz.blogspot.com/2012/02/fundraising-online-old-man-cabbage-eg.html - Audience can be financiers!
http://musividz.blogspot.com/2012/02/mag-ad-research-audience.html 



http://musividz.blogspot.com/2012/01/web-marketing-band-blog-foixyshazam.html
http://musividz.blogspot.com/2012/01/industry-auteur-film-dirs-still-do-high.html - Part of 2ndary aud fans of...?

http://musividz.blogspot.com/2012/01/us-industry-data.html - As with film box office data, its useful to evidence the appeal of the genre.
http://musividz.blogspot.com/2010/12/contacting-labels-etc.html
http://musividz.blogspot.com/2011/11/censorship-rihannas-top-5-controversies.html - Did you tone down any aspect of M.Lang to avoid problems with censorship? Does this actually limit aud appeal?
http://musividz.blogspot.com/2011/11/industryaud-x-factor.html - Looking out for any and all TV/press/media appearances by/coverage of your act - consider aud for that media/show/title + use as evidence for appeal to primary/2ndary aud

http://musividz.blogspot.com/2011/11/production-rammstein-vid-behind-scenes.html - Offering fans extras to build brand/band loyalty (and site 'stickability')
http://musividz.blogspot.com/2011/11/audience-old-boyband-touring.html

http://musividz.blogspot.com/2011/11/new-mediaaud-queen-remix-comp.html - Use polls to get feedback
http://musividz.blogspot.com/2011/11/genre-resources-key-points.html
http://musividz.blogspot.com/2011/11/culture-high-v-popular-opera.html

http://musividz.blogspot.com/2011/10/anti-x-factor-fb-campaign-nirvana-for.html
http://musividz.blogspot.com/2011/10/genreaudnew-media-pomohybridity.html - Old bands in project with new acts  
http://musividz.blogspot.com/2011/10/act-history-superb-eg-showcase-work.html 
http://musividz.blogspot.com/2011/10/evidencing-drafting-tip-use-shot-in.html 
http://musividz.blogspot.com/2011/09/lady-gaga-shows-ideological-power-of.html - Think about audience theories; useful prep for Q1a: MANGeR
http://musividz.blogspot.com/2011/09/rhianna-says-censors-helped-her-sell.html 
http://musividz.blogspot.com/2011/09/black-british-music-mobos-controversy.html 
http://musividz.blogspot.com/2011/08/female-pop-vids-issues-and-challenges.html 
http://musividz.blogspot.com/2011/08/90s-new-80s-nostalgiaculture.html - THEORY TIP: Consider Simon Reynolds arguments (see post below)
http://musividz.blogspot.com/2011/08/feeders-vid-from-fans-footage.html 
http://musividz.blogspot.com/2011/07/kronenberg-lager-rapped-for-viral-promo.html 
http://musividz.blogspot.com/2011/06/roseanne-on-class-prejudicesexism-of-tv.html 
http://musividz.blogspot.com/2011/06/pro-palestinian-vid-controversy.html 
http://musividz.blogspot.com/2011/06/most-played-tracks-last-year.html 
http://musividz.blogspot.com/2011/06/why-retromania-is-all-rage-simon.html 
http://musividz.blogspot.com/2011/04/covergence-albums-via-magazine-papers.html 
http://musividz.blogspot.com/2011/04/httpwwwradarmusicvideoscom.html 
http://musividz.blogspot.com/2011/04/httpgenerotv-working-with-artists.html 
http://musividz.blogspot.com/2011/03/album-as-bonus-with-gig-ticket.html  
http://musividz.blogspot.com/2011/03/music-vid-web-and-film-collide-david.html - Auteur theory/MLang/new media/aud appeal all in one
http://musividz.blogspot.com/2011/03/eg-of-re-digipackaging-old-albums-tour.html 
http://musividz.blogspot.com/2011/03/radiohead-changing-music-biz-models.html 
http://musividz.blogspot.com/2011/03/singer-songwriter-amanda-ghost-ran-epic.html - The Indie outsider who ran a major
http://musividz.blogspot.com/2011/03/theres-nothing-new-in-genre-mixing.html
http://musividz.blogspot.com/2011/03/market-for-retro-music.html 

http://musividz.blogspot.com/2011/03/production-diary-vid-example.html 
http://musividz.blogspot.com/2011/03/tescos-and-industry.html 
http://musividz.blogspot.com/2011/02/af-task.html 
http://musividz.blogspot.com/2011/01/more-egs-of-why-musicguardian-is-useful.html 
http://musividz.blogspot.com/2011/01/treatments-new-eg-added.html 
http://musividz.blogspot.com/2011/01/casting-and-creativity.html 
http://musividz.blogspot.com/2011/01/industry-news.html 
http://musividz.blogspot.com/2011/01/creating-treatment.html 
http://musividz.blogspot.com/2010/12/retro-boom.html 
http://musividz.blogspot.com/2010/11/lady-gaga-via-leeds-brett-domino.html - You should have thoroughly researched the online footprint of your own track (and act).
http://musividz.blogspot.com/2010/11/video-exclusive-on-c4.html - Old media still important!

http://musividz.blogspot.com/2010/11/vids-for-older-tracks-beatles.html 
http://musividz.blogspot.com/2010/11/lipsync-practice-pitch.html 
http://musividz.blogspot.com/2010/11/coursework-pitches-draft.html 
http://musividz.blogspot.com/2010/10/cars-2nd-pitch-exercise.html  
http://musividz.blogspot.com/2010/10/music-vids-as-ads.html 
http://musividz.blogspot.com/2010/07/strobe-lighting.html 
http://musividz.blogspot.com/2010/07/practice-pitch2-how-to-pitch.html 
http://musividz.blogspot.com/2010/07/practice-pitch-guidelines.html 
http://musividz.blogspot.com/2010/06/track-selection.html 

http://musividz.blogspot.com/2010/06/getting-hip-to-vox-pops.html- A basic but vital tool to evidence aud feedback/research

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